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Nike Inc. and its affiliated Jordan Brand continue to be the dominant apparel provider at this year's NCAA men's basketball tournament, outfitting 47 teams for both jerseys and shoes.
The figure is a gain in market share for Nike, which had deals with 40 teams last season and 41 schools in 2016, according to SportsBusiness Daily research.
Under Armour Inc. for the first time will have more schools than rival Adidas. The Baltimore sportswear maker ranks second on this year's list with 11 schools,…
Baltimore Business News - Local Baltimore News | Baltimore Business Journal
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Nike still dominant, but Under Armour surpasses Adidas for NCAA tournament teams